Great Customer Service. The Universal Language Spoken Everywhere.

/

 

By John L. Enticknap and Ron R. Jackson, Principals of Aviation Business Strategies Group
- Facilitators of NATA’s FBO Success Seminar and Authors of the forthcoming book: FBO Survival: 10 Tips to Keep Your Operations Lean, Mean & Profitable

 

Recently we were approached by Charlie Bodnar, the CEO of Euro Jet, to see if we might be interested in teaching our Don’t Forget the Cheese!© FBO customer service training program at their Global Network Forum scheduled for January in Prague, Czech Republic. Euro Jet is a leading international provider of both flight and ground support services.

Read More

From the Archive: Flight Schools, Time to Think Outside the Box

/

Originally Published on Thursday, March 24, 2011.

“He who would learn to fly one day must first learn to stand and walk and run and dance; one cannot fly into flying.” – Friedrich Nietzsche, 1844-1900

Friedrich Nietzsche, a controversial philosopher for his time, made this statement before the Wright Brothers even flew, so we may assume he was not referring to the business of training people to fly. However, this quote has much relevance to our FBO flight training activities today.

Read More

Flight Schools: Time to Think Outside the Box

/

It wasn’t that many years ago that the majority of FBOs were defined as “full-service companies” offering flight school training, new and used aircraft sales, charter, maintenance, hangars, and terminal facilities.

The business model was to market to potential pilots, both professional and recreational, train them, sell them an airplane, hope they would trade up, maintain the airplane, hangar it and, of course, sell them fuel and various services. As the pilot grew in experience and need, the FBO could make a good living by selling the next biggest aircraft.

It was a cradle-to-the-grave concept, and it seemed to work just fine.

Read More